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Membership Development Manager


The Colorado Technology Association (CTA) Membership Development Manager is the lead membership salesperson for CTA responsible for the recruitment of new members and retention of existing members. The Membership Development Manager is a critical function and a very visible role at CTA and one that requires a self-motivated and goal-orientated individual. This position reports into the Vice President of Corporate Engagement and works closely with the Membership Operations and Experience Manager.


  1. New Membership Sales:
  • Primarily responsible for the recruitment of new members at a rate consistent with the goals and objectives of CTA’s strategy and budget.
  • Responsible for building and maintaining a robust and qualified list of new member prospects that will ensure budget and personal goals are reached and exceeded.
  • Sells CTA memberships using proven sales strategies and a defined plan of action for prospecting, follow-up and closing.
  • Maintains fee structure integrity, value of services and products with new member outreach and sales.
  • Documents all contacts with prospective members in CTA’s membership database.
  • Performs onboarding process for all new member companies to capture member information and train on how to maximize the value of membership.
  • Attends community-based events regularly for the purpose of networking and gaining membership leads.
  • Creates membership attraction and referral campaigns.
  1. Membership Renewals:
  • Drives membership renewals at a rate consistent with the goals and objectives of CTA’s budget.
  • Drives to a recurring schedule of tasks to work with members to renew membership through face-to-face/Zoom meetings, email, phone calls and digital outreach.
  • Develops and implements strategies for member retention in cooperation with the Vice President of Corporate Engagement, COO and the President/CEO.
  • Monitors past due memberships; coordinates an outreach plan for collecting delinquent membership dues and involves staff as appropriate.
  • Creates membership reports for staff, committees, Board of Directors meetings, etc.
  • Attends CTA produced events to engage with members and recruit new member prospects.


  • Sponsorships: Identify new sponsors from the membership base and refer to the Vice President of Corporate Engagement to secure new sponsors.
  • Event Support: Support registration at CTA events, greet attendees, hand out name badges, etc.
  • Engagement Management: Support the Membership Operations and Experience Manager in monitoring the health and engagement of members throughout the year to ensure high renewal rates. Conduct outreach related to CTA programs and events to engage members in the work we do.
  • Community Engagement: Attend outside events to grow membership prospects and support our members in the community.
  • Additional Duties as assigned by management.


  • Relationship building and interacting with all types of people.
  • Actively listening and knowing how to discuss features and benefits of membership as well as address objections.
  • Driving towards continuous improvement and meeting/exceeding goals.
  • Communicating in a very professional and polished manner in person, on the phone, and via email.
  • Thinking on your feet and creatively solving problems.
  • Self-management with organized work plans.
  • Follow up and keeping commitments.
  • Collaborating with a small (but mighty) team – we help each other out and make the organization work through collaboration.


  • You have the passion and desire to engage with companies and individuals in an exciting and growing industry.
  • You have some knowledge of the technology industry.
  • You find going out of your way to help people gratifying.
  • You have non-profit and/or association membership recruitment experience.
  • You break the status quo by thinking in new ways, finding inspiration from different sources, and trying new ideas.


  • Exciting work centered around a thriving and growing CO tech community.
  • A hybrid, collaborative work environment (Our team is in the office 3 days a week).
  • An environment that encourages new ideas and creativity.
  • Comprehensive health insurance benefits providing health, dental and vision insurance.
  • 401(k) opportunity with employer matching.
  • Flexible paid time off (PTO) policy + nine paid holidays and the week off between Christmas and New Year’s Day.
  • Additional benefits include a fitness stipend, a cell phone stipend, and a tech causal dress code.


  • An associate or bachelor’s degree in business, marketing, sales, or a related degree.
  • 3+ years of direct sales experience with a track record of success.
  • Excellent written & verbal communication skills.
  • Proficiency with office technology tools (e.g. G Suite, Microsoft Office) & experience working with a CRM system to track prospect and member engagement.


Base pay $60,000-$65,000 with on-target earnings potential of $95,000.


Send your resume and cover letter to


Colorado Technology Association (CTA) is a 501c(6) nonprofit organization representing 350+ member companies. We advance the tech ecosystem by establishing a diverse talent pipeline, advocating for modernized policy, partnering on initiatives that foster growth and creating meaningful connections throughout our community. We serve our members by offering a forum for business development, career advancement, civic engagement and access to influential thought leaders. Learn more at


We are an equal opportunity employer and do not discriminate either directly or indirectly against employees or potential employees on the basis of race, color, religion, sex, sexual preference/orientation, citizenship, marital status, veteran status, national origin, age, or disability, or against any other group protected by applicable laws and regulations.